In today's video, I will be showing you 2 Effective Local Marketing Strategies for Your Service Business. These are the strategies we use for all our clients and it is effective regardless of industry, just apply them and see massive sales.

Work with us - https://onebasemedia.co.uk/get-local-customers/

Anyway, on with the video…

In this video, we show local business owners how they can effectively sell their services using two powerful strategies. But first, it's crucial to understand that using strategies designed for selling products can be a mistake for service-based businesses. Differentiating between product and service strategies is key to making massive sales.

1. Sell the End Result: Your entire emphasis should be on what the service brings to the client. Don’t sell them the service itself, but the result it delivers. Highlighting the end result helps potential clients visualise the benefits they will receive from your service.

2. Focus on Benefits: Communicate to your customers why they should care about what you are offering. Highlight the benefits of your service rather than just its features. This approach helps potential clients understand the value and impact of your services, leading to higher conversion rates.

These two local marketing strategies can significantly boost your service business by ensuring you address the needs and desires of your clients effectively. Keywords to keep in mind: local marketing strategies, service business marketing, sell services effectively, focus on benefits, end result marketing.

00:00 - Intro
00:43 - Common Mistake
01:03 - Strategy 1 [Sell the Result]
03:10 - Strategy 2 [Focus on Benefit]
04:28 - Pro Tips
05:18 - Don't totally ignore Features

This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.

🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166

Stay Connected To Us:

👉 Instagram: https://www.instagram.com/onebasemedia/
👉 Twitter: https://twitter.com/onebasemedia
👉 Facebook: https://www.facebook.com/onebasemedia/
👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd
👉 Website: https://onebasemedia.co.uk/

For Business Inquiries: enquiries@onebasemedia.co.uk

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Other Videos You Might Be Interested In Watching:
👉 17 Service Business Ideas - https://youtu.be/8rBy7bZPA_c?si=uohFCmporwjjmQdc
👉 Google Local Marketing Strategy | Dominate Google in 2024- https://youtu.be/qlLtYxghEvk?si=PmIKxgN96yVpVkCE

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We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too!

For Collaboration and Business enquiries, please use the contact information below:

📩 Email: enquiries@onebasemedia.co.uk
🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166

#marketingstrategies #servicebusiness #localmarketing

If you are considering running the Google Guarantee Ads for your business but don't know where to start from, then this Google Local Service Ads Tutorial 2024 is something you need to watch. In just 5mins, we explain how it works and how to set it up

Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising.

We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information.

Anyway, on with the video…

In this video, we guide local business owners through the importance and setup of Local Service Ads, also known as Guaranteed Ads. Discover why having Local Service Ads is crucial for your business in 2024 and how they can significantly boost your credibility and trustworthiness.

📌 Importance of Local Service Ads:
Local Service Ads signal to customers that your business is verified, credible, and trustworthy. They streamline the process, provide essential information, and encourage customers to contact you directly.

📌 Setting Up Local Service Ads:
We walk you through the setup process and show you how to optimise your ads for better performance. Remember, all the information comes from your Google Business Profile, so ensure it is accurate and complete for the best results.

🔑 Key Benefits:
- Verified and trustworthy business signal
- Streamlined process for customers
- Enhanced visibility and credibility
- Promotes direct customer contact

00:00 - Intro
00:55 - Understanding Local Service Ads
02:11 - How Google Generate your Listing
02:34 - Difference between Local Service Ads and Traditional Ads
04:01 - Setting up Local Service Ads

This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.

🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166

Stay Connected To Us:

👉 Instagram: https://www.instagram.com/onebasemedia/
👉 Twitter: https://twitter.com/onebasemedia
👉 Facebook: https://www.facebook.com/onebasemedia/
👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd
👉 Website: https://onebasemedia.co.uk/
For Business Inquiries: enquiries@onebasemedia.co.uk

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Other Videos You Might Be Interested In Watching:

👉 Google Ads for Local Business full Tutorial - https://youtu.be/LPC3_BbObCg?si=aBIXCjK-XI7SBx5N
👉 How much do Google Ads cost - https://www.youtube.com/watch?v=1ubPcCgBfzY&t=

==================

We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too!

For Collaboration and Business enquiries, please use the contact information below:

📩 Email: enquiries@onebasemedia.co.uk
🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166

#localserviceads #googleads #leadgeneration

If you are a Local Business, then you should Use These 4 Pro Tips To Explode Your Sale. It all starts by effectively integrating Google Ads in 2024 for your business. Let me show you how...

Is your business making less than £20,000 a month? Contact us today, and we will show you how to achieve 50-100k months without spending a fortune on advertising.

We also work on a pay-on-results basis, so if you don't get work, we don't get paid. Visit https://onebasemedia.co.uk/get-local-customers/ for more information.

Anyway, on with the video…

We show you how to boost your sales as a local business using Google Ads. Follow these steps for optimal results:

1. Have the Correct Match Type: Using the broad match type for your campaign can quickly drain your budget. Instead, use a mix of phrase and exact match types to better target your audience.

2. Use Higher Buyer Intent Keywords: Focus on keywords that potential customers use when they are close to making a purchase. These higher buyer intent keywords will help you attract more ready-to-buy customers.

3. Ensure Consistency Between Your Ad Headline and Landing Page: Direct all your traffic to a dedicated landing page that matches the keyword you are targeting. Consistency between your keyword, ad headlines, and landing page improves user experience and increases your ad quality score.

4. Have a Proper Geo-targeting Strategy: Hyperfocus on the specific areas you want to sell your service to. Avoid targeting a very broad range, as it can lead to budget wastage.


00:00 - Intro
00:35 - Tip 1 (Have the correct Match Type)
01:04 - Tip 2 (Use Higher Buyer Intent Keywords)
01:55 - Tip 3 (Ensure Consistency between your Ad and Landing Page)
02:46 - Tip 4 (Have a Proper Geo-Targeting Strategy)

This strategy is perfect for roofers, landscapers, plumbers, heating engineers, drainage contractors, building contractors, and any other business looking to get more local customers.

🔔 Subscribe to the channel for the latest tips and advice on how to generate qualified leads for your construction business: https://www.youtube.com/@onebasemedia1166

Stay Connected To Us:

👉 Instagram: https://www.instagram.com/onebasemedia/
👉 Twitter: https://twitter.com/onebasemedia
👉 Facebook: https://www.facebook.com/onebasemedia/
👉 Linkedin: https://www.linkedin.com/company/one-base-media-ltd
👉 Website: https://onebasemedia.co.uk/
For Business Inquiries: enquiries@onebasemedia.co.uk

==================

Other Videos You Might Be Interested In Watching:

👉 Avoid these 5 Google Ads Keyword Mistake - https://youtu.be/0BCnf_Nuik8?si=C0D4c0yAW2KbFdza
👉 How to Set Up Local Service Ads - https://youtu.be/zI5hKVaUWG0?si=A_o8epN0lvvaHMAN

==================

We believe that consistency and predictability are the keys to success in the digital marketing business. Our happy clients now believe this too!

For Collaboration and Business enquiries, please use the contact information below:

📩 Email: enquiries@onebasemedia.co.uk
🔔 Join our community of construction professionals and get the latest insights on how to generate qualified leads: https://www.youtube.com/@onebasemedia1166

#googleads #googleadstips #localbusiness #googleadsoptimisation