Showing results by publisher "Bibliomotion, Inc" in Marketing & Sales
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Gamify
- How Gamification Motivates People to Do Extraordinary Things
- By: Brian Burke
- Narrated by: Steven Menasche
- Length: 5 hrs and 18 mins
- Unabridged
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Organizations are facing an engagement crisis. Not surprisingly, these stakeholders have developed deflector shields to protect themselves. Only a privileged few organizations are allowed to penetrate the shield, and even less will meaningfully engage. To penetrate the shield, and engage the audience, organizations need an edge. Gamification has emerged as a way to gain that edge and organizations are beginning to see it as a key tool in their digital engagement strategy.
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Its about gamifying in the corporate environment
- By JOSE OSPINA on 05-10-15
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Gamify
- How Gamification Motivates People to Do Extraordinary Things
- Narrated by: Steven Menasche
- Length: 5 hrs and 18 mins
- Release date: 06-13-14
- Language: English
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Relevance
- The Power to Change Minds and Behavior and Stay Ahead of the Competition
- By: Andrea Coville, Paul B. Brown
- Narrated by: Karen Saltus
- Length: 3 hrs and 15 mins
- Unabridged
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Today, when companies and customers are faced with an infinite number of messages, the word “relevance” has taken on a new meaning and dimension. We know that relevance matters, but what does that mean exactly? Andy Coville guides leaders and executives toward the realization that if they can focus on a single, guiding principle—a magnetic one—that permeates their brand or company, customers will not only engage but change thinking and behavior in turn.
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Relevance
- The Power to Change Minds and Behavior and Stay Ahead of the Competition
- Narrated by: Karen Saltus
- Length: 3 hrs and 15 mins
- Release date: 08-26-14
- Language: English
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The Hidden Agenda
- A Proven Way to Win Business and Create a Following
- By: Kevin Allen
- Narrated by: Kevin Allen
- Length: 5 hrs and 15 mins
- Unabridged
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Each of us pitches ideas every day. Sometimes we sell our ideas to a small room full of skeptical colleagues. Sometimes we pitch to a boss, or a board of directors, a new organization, or for the contract of our dreams. Regardless, it all boils down to the act of stirring someone to join you - to agree to follow you. Yet we consistently underestimate how critical it is to recognize the needs, spoken and unspoken, of the decision maker. Decisions are made by people, and people have needs and agendas.
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perfect
- By Mario on 10-20-18
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The Hidden Agenda
- A Proven Way to Win Business and Create a Following
- Narrated by: Kevin Allen
- Length: 5 hrs and 15 mins
- Release date: 04-10-14
- Language: English
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Cloud Surfing
- A New Way to Think about Risk, Innovation, Scale, and Success
- By: Tom Koulopoulos
- Narrated by: Tom Koulopoulos
- Length: 7 hrs and 21 mins
- Unabridged
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When people hear The Cloud, they think of cloud computing, just a sliver of what The Cloud is today. The Cloud has grown: it represents the consummate disruptor to structure; a pervasive social and economic network that will soon connect and define more of the world than any other political, social, or economic organization.
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The digital evolution of 6 degrees of separation
- By Justin on 07-31-15
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Cloud Surfing
- A New Way to Think about Risk, Innovation, Scale, and Success
- Narrated by: Tom Koulopoulos
- Length: 7 hrs and 21 mins
- Release date: 07-16-14
- Language: English
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Marketing Above the Noise
- Achieve Strategic Advantage with Marketing That Matters
- By: Linda J. Popky
- Narrated by: Karen Saltus
- Length: 5 hrs and 43 mins
- Unabridged
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Through her work with a wide range of organizations from small companies to professional service providers to Fortune 500 companies, Linda Popky has developed Dynamic Market Leverage™, an approach to help cut through the clutter, stand out, and effectively build business. What's needed is a timeless framework - a way of looking at marketing as tied to both business growth and the building and nurturing of ongoing customer engagement.
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Drivel follows by some abortion cheerleading.
- By K. Ellis on 05-03-17
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Marketing Above the Noise
- Achieve Strategic Advantage with Marketing That Matters
- Narrated by: Karen Saltus
- Length: 5 hrs and 43 mins
- Release date: 06-01-15
- Language: English
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Socialized!
- How the Most Successful Businesses Harness the Power of Social
- By: Mark Fidelman
- Narrated by: Walter Dixon
- Length: 7 hrs and 5 mins
- Unabridged
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Most companies today realize the imperative to connect with their customers, employees, and partners through social technologies - Facebook, Twitter, Google+, YouTube, and elsewhere. But a huge challenge is still in the way: How to build programs and teams for accomplishing all that. While organizations have been fixated on how to use the latest social tool, they've lost sight of how to create a business strategy capable of adjusting to the next wave of technology around the corner.
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Socialized!
- How the Most Successful Businesses Harness the Power of Social
- Narrated by: Walter Dixon
- Length: 7 hrs and 5 mins
- Release date: 02-18-14
- Language: English
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Search
- How the Data Explosion Makes Us Smarter
- By: Stefan Weitz
- Narrated by: Dana Hickox
- Length: 6 hrs and 1 min
- Unabridged
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Search is as old as language. There has always been a need for one to find something in the jumble of human creation. The first web was nothing more than passing verbal histories down the generations so others could find and remember how not to get eaten; the first search used the power of written language to build simple indexes in printed books, leading to the Dewey Decimal system and reverse indices in more modern times. Then digital happened.
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Disappointed
- By Li on 11-01-16
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Search
- How the Data Explosion Makes Us Smarter
- Narrated by: Dana Hickox
- Length: 6 hrs and 1 min
- Release date: 11-05-14
- Language: English
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Customer CEO
- How to Profit from the Power of Your Customers
- By: Chuck Wall
- Narrated by: Dana Hickox
- Length: 6 hrs and 16 mins
- Unabridged
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Most companies still operate as if they control their customers. But, in today's market, it's really the other way around. Customer CEO confronts the new market reality that customers choose which companies to do business with completely on their own terms. This effectively inverts the power, control, and direction of decision-making; to survive in this new landscape, organizations must quickly adapt.
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Customer CEO
- How to Profit from the Power of Your Customers
- Narrated by: Dana Hickox
- Length: 6 hrs and 16 mins
- Release date: 12-18-13
- Language: English
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